Quick SEO Secrets

Search Engine Optimization is the key to Free search engine traffic. Here are a few quick notes to improve your traffic results:

On-Page SEO

Properly using the ALT tag for images

You should use the ALT tag for all your images. It allows you to

explain to search engines spiders what’s that image about.

Of course here we should use our keyword too but also add to it a

detail about what that picture really is and also one of the words “graphic”,

“logo”, “image”, “design”, “photo”.

Also keep the length of the text in the alt tag to less than 7-8 words.

For example:

- “weight lose story products logo” is perfect

- “weight lose story products” is not OK since it doesn’t contain one

of the key words that shows that we’re talking about an image

- “Weight lose story and weight lose pills and weight lose pictures

graphic” is not OK since it’s too long.

Metatags

The metatags are added to the HEAD section of you’re your HTML

code, just like the title section.

The most important ones are clearly “description” and “keywords”.

The Description metatag should be a short sentence that describes

what your site is about. Considering that it may be visible to people

(generally it’s the text displayed by search engines behind your title page) it

should be a nice and attractive text.

It must also include our keyword.

For example:

- “A full guide about weight loss. A large database of weight loses

stories shared by our members.” It’s a great description (it contains

the keywords – “weight loss” even twice – and is also human

readers friendly.

- “A brilliant site. Lots of interesting information. Reading our

articles is a must.” may sound very attractive to a human reader but

it’s not OK for SEO since it doesn’t includes our keyword

- “Weight lose story | weight lose picture” has our keywords but it’s

not good since it’s not too attractive for our human readers.

The correct code for it is the following one:

<META name=description content=”Your descriptive sentence

here.”>

The Keywords metatags should be an enumeration of your keywords.

Here you may use different forms of the same keyword (ex: loss but also

lose, or kilos but also pounds, etc).

The number of keywords shouldn’t exceed 10 – 12 different

keywords.

The correct code for it (and also a short example) is the following one:

<META name=keywords content=”weight, lose, loss, story, stories,

picture, pictures, pills, medicines, kilos, pounds”>

I’ll also list here a full list of the other useable keywords with a very

brief description:

<META content=”7 days” name=revisit-after>

* It instructs search engine spiders to revisit the page every 7

days

<META name=owner content=”Company name

<www.companydomain.com” >

* It specifies the owner of the page

<META name=author content=”Company name

<www.companydomain.com” >

* It specifies the author of the page

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